Articles

Usability guide to donations

25th February 2005

Drawing on a review of charity websites and User Vision's own experience of transactional websites we have come up with eight basic points to make ensure online donates are a quick and cost effective way for charities to raise money.

Contextual Keyword Advertising

18th August 2004

In response to an article published on the Brand Republic website User Vision took a look at IntelliTxt ‘contextual keyword advertising’ in action on the forbes.com website and found that it badly affected the user experience.

The Show Will Go On(line): The Edinburgh Festival

2nd July 2004

During the 2004 Edinburgh festival season, User Vision had a look at two of the festival websites: the Edinburgh International Festival and the Edinburgh Fringe festival to see what experience festival goers can expect if they purchase their tickets online.

User Friendly e-Banking

25th April 2004

The online banking market is very competitive. Usability and accessibility barriers are not just frustrating for online customers, they are very expensive for banks. This article, written for the Scottish Banker Magazine April/May 2004, outlines the fundamental usability problems which contribute to 50% of potential customers who abandon their online application.

Usability Hinders mPARK-ers in Edinburgh

12th December 2003

mPARK, a new innovative system of paying for parking meter tickets from your mobile was launched on 31st October 2003 in Edinburgh. We set out to discover how usable and accessible the new system is.

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User Vision have provided invaluable advice and guidance at every stage in the process of gaining level A accreditation for our site.  The experience has improved the skills of everyone in the team.  I look forward to working with User Vision in the future to make our sites fully accessible

Elinor Crofts, Scottish Widows, Digital Communications Manager.