Articles published in 2011
Co-operative paper prototype design
1st December 2011
Using paper prototyping to design an iPad app for a supermarket at World usability Day 2011.
The eyes have it
30th November 2011
At WUD 2011 we looked specifically at luxury sports cars, examining which types of images have the most impact and if certain brands have more emotional impact.
Uncovering users' emotions
30th November 2011
A review of facial recognition software that helps us identify and act upon users' emotional responses to advertising.
Google+ versus Facebook - a UX showdown
29th November 2011
At World Usability Day 2011 the User Vision team investigated how Google+ and Facebook share different types of information with different people.
User experience comparison: QR vs. AR codes
28th November 2011
At World Usability Day 2011, User Vision asked whether QR and AR codes are really the future of interactive marketing.
World Usability Day 2011 at User Vision
25th November 2011
This year’s event showcased some of the industry’s newest technologies alongside some established UX techniques and the discussion of new interaction styles and methods as well as a highly successful talk from Jonathan Hassell previously with the BBC on British Standard 8878 - Building accessible experiences for disabled people – Code of practice.
iOS 5 - Worth the effort?
18th October 2011
Senior Consultant, Mark Westwater writes his view on the new iOS.5 software
User Experience Review - Edinburgh Festival Fringe
1st August 2011
Managing Director of User Vision, Chris Rourke reviews The Edinburgh Fringe site
Eye-tracking the Kinect
13th July 2011
User Vision's Senior Consultant Simon Duke used the latest eye-tracking technology to explore the in-game experience for players using the Kinect console add-on.
User Vision is right on CUE for latest usability methods study
17th June 2011
Several experienced usability professionals, including Stephen Denning of User Vision, independently observed five usability test videos and reported their observations.
User Experience Review - Selfridges
16th June 2011
Usability Consultant Jamie Sands writes for Internet retailing magazine
User Experience Review - Mr Porter
15th June 2011
Usability Consultant Jamie Sands writes for Internet retailing magazine
User Experience Review - GAP
25th May 2011
Despite having more than 130 high-street stores in the UK and Ireland, Gap’s online presence has lagged behind, with the UK e-commerce site only launching in August 2010.
User Experience Review - Waitrose
19th May 2011
The UK leads the world in online grocery shopping, with a reported 16% of UK web-users purchasing grocery items online in 2010.
Sell me an experience, not a package holiday!
4th April 2011
Selecting and purchasing a holiday is a big-ticket item – a once a year purchase that people are determined to get right
User Experience Review - B&Q
15th March 2011
B&Q operates in a difficult space for online shopping since they sell several thousand different products ranging from electrical fuses to cement mixers.
User Experience Review - Sainsbury's online shopping
3rd March 2011
Doing your weekly grocery shop from the comfort of your sofa is becoming increasingly attractive to many consumers and Sainsbury’s is one of the supermarket giants that offer this service to their customers.
User Experience Review - Marks and Spencer
22nd February 2011
Senior Usability Consultant at User Vision, Mark Westwater, writes for Internet Retailing
World Usability Day 2010: Facebook Privacy Settings
7th January 2011
Facebook is currently the world’s largest social networking and communication-based site, which according to Facebook CEO Mark Zuckerberg has somewhere in the region of 500 million registered users, 50% of whom are logging on to the site daily.